portfolio
Selected Work
Product design, visual branding, and video-led creative work for startup launches, campaigns, and growth-stage product moments.
Sako (Co-founder)
Sako: Building a $9K MRR B2B Design Subscription from Scratch
Co-founded Sako — a B2B design subscription for SaaS companies. Built the full product stack (Next.js, NestJS, Stripe, LangGraph), designed the brand, wrote 42 pages of marketing content, automated AI-powered outbound workflows, cold called 700+ prospects, closed 2 clients at $4,500/month each ($9K MRR), managed a team of 7 — all on a $500 budget.
Pickyourtrail
Pickyourtrail: Motion-Led Growth & Design
Led motion design and product growth across B2B (Fluid) and B2C platforms, driving 20% increase in user engagement, 15% conversion lift, and 600K+ YouTube impressions through Rive/Lottie animations and content-led acquisition.
Freightify
Freightify: Scaling In-House Design Velocity for B2B SaaS
Sole designer who started by making the agency faster—then replaced it entirely. 7 months: 3x'd landing page output, automated daily SMM posts, ran weekly ABM ad refreshes, and ran a rogue PLG experiment that uncovered a mid-funnel drop nobody had mapped before.
Air & Aisles (Freelance)
Air & Aisles: 45+ Wedding Films
Sole editor for a Bangalore wedding cinematography company. 45+ projects delivered across weddings, naming ceremonies, and housewarmings — turning 10–30 hours of raw footage into 1-minute teasers, 6-minute cinematic films, and 30-second reels.
Fireflies.ai (Speculative Redesign)
Fireflies.ai: Mobile-First Ad Redesign & Landing Page Experiment
Redesigned Fireflies.ai's Meta ads and AI Apps landing page section to communicate value faster on mobile. Focused on mobile-first legibility, time-to-comprehension, and ICP-specific messaging (founders, sales reps, healthcare). Speculative project exploring how B2B SaaS ads can convert better in mobile-first environments.
RevenueHero (Speculative Redesign)
RevenueHero: Landing Page + Ad Redesign with Lottie Animations
Redesigned RevenueHero's landing page and Meta/LinkedIn ads to increase demo requests. Added Lottie animations for hero, hover states, and social proof. Focused on mobile-first design, conversion optimization, and visual storytelling without relying on product UI.